Welcome to the new world of IT, where the consumer opinion drives products. From a Product Marketing viewpoint, we have always solicited feedback and incorporated the responses into our roadmaps. Today, however, it is beyond a feedback loop, it is a driving force. Crowdsourcing and feedback channels are driving changes at the highest levels.
We all remember the Apple Maps fiasco and the fact that there was almost instant change. Well, not really what the crowd demanded - give us back Google Maps. But at least we were again able to use Google Maps.
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We can complain about the evil Microsoft all we want, but they are masters of the flip-flop. They constantly release sub-par product and update, patch€¦ They also have a tendency to announce a feature or change - seemingly as a "test balloon" and reverse course. The most recent massive negative customer feedback was with the Xbox One. I guess sharing games will still be allowed. Go figure - alienating your core consumer.
"You complained, and Microsoft listened."In a blog post from Don Mattrick, the president of the company's Interactive Entertainment Business: "Since unveiling our plans for Xbox One, my team and I have heard directly from many of you, read your comments and listened to your feedback. I would like to take the opportunity today to thank you for your assistance in helping us to reshape the future of Xbox One."
But it is not just for consumer based products that Microsoft reverses course. When Windows 8 was launched there was a huge outcry - where is the Start Button. I mentioned it in previous blogs both from a end-user view point and the need for the IT Organization to plan training with the roll out.
Well, along comes Windows 8.1 and what do you know, a new Start Button has appeared. In the recent article, Windows 8.1 release date, news and features, by Dan Grabham:
Microsoft has revealed full details about the comprehensive update to Windows 8, now known as Windows 8.1 and formerly known as Windows Blue. We've also had plenty of time with the new update, so check out our brand newHands on: Windows 8.1 review.
Windows 8.1 was launched at the Microsoft Build developer conference in San Francisco and when available the final version will be available as a free downloadable Windows 8 update.In the meantime, Microsoft has released a preview version of the new version of Windows 8 - the Windows 8.1 Release Preview is now available to download.
Will the IT Organization be Implementing Windows 8.1 Soon?
In the article By Steve Ranger, Windows 8.1: Why the return of the Start button won't kickstart enterprise rollouts, he presents the finding of a poll.
Windows 8.1 might bring back the Start button, but it's not going to be the catalyst for enterprise deployments of Microsoft's latest operating system.
Windows 8.1 may have resurrected the Start button but won't be the trigger for enterprise deployments of Microsoft's latest operating system, according to TechRepublic's exclusive poll of tech decision makers.
Windows 8 is Microsoft's attempt at building an operating system that can be used for both standard desktops and also the tablets and touchscreen devices that are proving increasingly popular with consumers and (to a certain extent) with business.
But its new tiled layout is a major departure from previous versions of Windows because it replaces the traditional desktop view. The new design, and in particular Microsoft's decision to do away with the ‘Start' button as part of the redesign caused an outcry among users.
Many businesses, meanwhile, have been concerned about the need to retrain staff and lack the touchscreen hardware to make the most of Windows 8. As a result there currently seems to belimited enthusiasm for the new operating system among business customers.
Windows 8.1, due before the end of the year, sees a number of business friendly tweaks to the operating system: the Start menu will be reinstated as will the option to boot straight to the desktop, for example.
But when asked "Will the arrival of Windows 8.1 be the trigger for businesses to start their roll-outs of Windows 8?" TechRepublic's rapid response tech decision maker panel voted no by a margin of nine to three, suggesting that Microsoft still has much to do to persuade CIOs of the business benefits of a shift to Windows 8.
So, is it time to re-visit the Windows 8 upgrade? Your team will have to be the judge. Although it might not be completely ready for primetime, it seems Windows 8 is here to stay.